LinkedIn is the premier online small business, relationship-building and networking platform, not merely a job search tool. The recent changes to LinkedIn personal profiles are much more than just a facelift.
The newly released LinkedIn profiles can enhance your networking and target marketing capabilities exponentially if you know how to use it!
Michael will discuss what’s NEW and what’s disappeared in the new personal profiles, along with some simple, but ingenious work-arounds that can save you much time and frustration. You’ll have a better understanding of how to use the new LinkedIn personal profile to promote you and your small business.
This presentation and breakfast round table discussion demystifies the new LinkedIn personal profiles showing you how to use largest professional business networking site to your small business advantage.
There are massive changes in the recently updated LinkedIn business and personal profiles. Master them before your competition does and you’ll benefit wisely. Through recent mini- and full workshops, Michael recently presented to SCORE Chicago, he has found that small business people are ill-prepared to deal with LinkedIn--past, present and future.
Come with your questions!
Leave with a feeling of outsmarting your competitors!
To be covered:
- The new layout
- Things we lost, things we gained, things that were moved
- Icons – edit, drag and drop, rich media feature
- Top and bottom anchors
- Enhanced search functions
- Company pages